Shopping at Ulta Beauty is an experience on par with being a kid walking through a candy store. The makeup powerhouse is quickly beginning to take over the beauty business since it first opened its doors...

Kylie Cosmetics The Blue Honey Palette Kyshadow With so many exciting limited-edition collections rolling out all the time, it’s easy to spend a pretty penny on Kylie Cosmetics. Fortunately for...

If you’re a frequent makeup buyer then you know just how beneficial reward programs are, and Ulta is vamping up its own loyalty program to help shoppers make the most of their purchases. Ulta’s...