Gwyneth Paltrow's $1M 'ridiculous but awesome' gift guide
3rd November 2021

Want to consciously uncouple from your savings this Christmas? Gwyneth Paltrow unveils ‘ridiculous but awesome’ gift guide featuring a $10K Chanel sled, a $37K kid’s play gym with ‘rich mom energy,’ and a $535K ‘floating hotel’

  • The 49-year-old actress’ 2021 Goop gift guide includes a category for ‘all the things you can’t believe exist — and absolutely have to have’
  • It has over $1 million in gifts including a $393,000 Cartier watch and a luxurious floating pod — like a small yacht — for over half a million dollars
  • There’s $37,290 kiddie gym, coffee table books costing $2,250 and $4,900, and travel experiences in India, New York, Sweden, and South Africa
  • One of the ‘bargain’ items is a pack of designer strawberries, which cost $15 for three medium size or $50 for three large size
  • Other categories of the gift guide feature nearly a dozen vibrators, $565 paper flowers, a $1,025 wooden bowl, and a single cup and saucer for $250

Gwyneth Paltrow wants Goop readers to know that she gets it — she is aware of how ‘ridiculous’ her gift guide selections can be, but that’s what makes them ‘awesome.’

Hence the ‘Ridiculous but Awesome’ category in her annual Goop gift guide, which this year includes more than a million dollars worth of products, from a $10,500 Chanel sled to a $37,290 child’s play gym.

There are ‘bargains,’ too, that are no less eyebrow-raising, including strawberries that cost $50 for a pack of eight and ‘psychic school’ for just $33 a month.

But perhaps the most shocking item of all is an eco-friendly floating ‘hotel suite’ that costs an eye-watering $535,000.

In her bubble: Gwyneth Paltrow’s annual Goop gift guide includes a ‘Ridiculous but Awesome’ category packed with some very unique and expensive suggestions

Start saving! The most expensive item on the list is a $535,000 Anthénea pod, a 560-square-foot vessel that’s like the RV of yachts


Fancy, huh? They include a bed, a rooftop seating area that fits 12 people, and fiberglass windows underneath that offer an underwater view

Better than flying private! The eco-friendly boats are small but quite luxurious


Totally reasonable: While they’ve popped up as hotels suites, they can also be purchased by individuals

Goop says the guide includes ‘all the things you can’t believe exist — and absolutely have to have’ — though the average person would probably thing the ‘have to have’ is debatable.

The million-dollar-plus total for the entire list is mostly bouyed by the $535,000 Anthénea pod, a 560-square-foot vessel that’s like the RV of yachts.

While they’ve popped up as hotels suites, they can also be purchased by individuals and include a bed, a rooftop seating area that fits 12 people, and fiberglass windows underneath that offer an underwater view.

The second-priciest item on the Goop list is a Cartier Clash [Un]limited white gold and diamond watch, which has a staggering $393,000 price tag. 

While nothing else on this year’s list comes with a six-figure bill, it’s still splurge after splurge — like $37,290 for children’s indoor playground equipment from the brand Circu, which sells extravagant kids’ furniture.

This kiddie gym is made with wood, velvet, and gold plating. According to Goop, it has ‘rich mom energy,’ though it would be more accurate to say it indicates a ‘rich mom wallet.’

For the fashion and designer-brand obsessed, there’s a $10,500 Chanel sled, $1,290 Gucci Triple S with GG Supreme sneakers, and a $1,995 coat from singer Sia’s ILYKG collection.

For $5,000, shoppers can also take Show Surgeon Creators Academy’s Air Jordan sneaker-making class, where they get a pair of sneakers they have to construct themselves.

Art fans have some options to choose from as well, including a $500 ‘Winter Rose Crytal Vessel’ by Literally Balling.

Goop spotlighted two coffee table books for under-the-tree giving, both of which cost more than a pair of round-trip flights to Europe.

‘Beyond Extravagance: A Royal Collection of Gems and Jewels’ from Assouline will set buyers back $2,250, even though there are no actual jewels included, just photos and a history of famous ones. The book has a brocade cover that’s been handwoven in India, and only 600 have been made.

Another coffee table book from Assouline, ‘Versailles: From Louis XIV to Jeff Koons (Special Edition),’ costs $4,900. This one, at least, comes with an exclusive tour of Versailles, including rooms not open to the public. 

Are rich people OK? Art fans have some options to choose from as well, including a $500 ‘Winter Rose Crytal Vessel’ by Literally Balling


Light reading: Goop spotlighted two coffee table books, including a $2,250 volume on gems (left) and another on Versaille for $4,900 (right)

‘Round the world: Travel ideas in the gift guide include a trip to Rajasthan, India to see tigers (pictured) and a trip to swim with sharks in Cape Town, South Africa

For the techie, there’s a $3,075 Vestaboard smart messaging display, which connects to a smartphone and computer and displays a customized message.  

Goop also picked a few unique travel gifts — that with airfair, accomodations, activities, and meals are sure to total thousands of dollars each.

Among them is a trip to Rajasthan, India to see tigers; a stay in a treehouse hotel in Sweden for $606 per night; the Home Alone 2 pacakge at the Plaza Hotel, where rooms alone start at $1,000 per night; and a trip to swim with sharks at Belmond Mount Nelson hotel in Cape Town, South Africa; where rates start at about $500 for a weekends stay.

The list does, however, include a few gifts under $100, like $33/month psychic school and a $60/three months mystery-solving subscription.

But at least one of those ‘bargains’ is still pretty over-the-top: Oishii berries, which are ‘rare and exceptional’ Japanese strawberries that cost $15 for a pack of three medium size, $50 for a pack of three large size, or $60 for a pack of six extra large ‘first flower’ berries. 

Kevin-approved: They suggest the Home Alone 2 pacakge at the Plaza Hotel, where rooms alone start at $1,000 per night

Extremely useful and necessary: For the techie, there’s a $3,075 Vestaboard smart messaging display, which connects to a smartphone and computer and displays a customized message

Oishii berries are ‘rare and exceptional’ strawberries that cost $15 for a pack of three medium size, $50 for a pack of three large size, or $60 for a pack of six extra large ‘first flower’ berries

The Goop gift guide includes ten categories in all, with shopping lists dedicated to men, cooks, wellness, travelers, hosts, kids, items under $100, and things a Goop reader might want for themselves.

That list — the ‘Forward-to-your-SO Gift Guide’ — includes some whoppers of its own, like a $1,025 Namu Home Goods wooden bowl that’s already sold out.

There are also $565 handmade paper flowers by artist Livia Cetti for The Green Vase, which come in a terra-cotta pot. The particular flowers reccommended by Goop appear to be the most expensive ones, while a single paper lilac stem can be purchased for $190.

Shoppers with money to burn can even spend $250 on a single cup and saucer by Richard Brendon.

This list is packed with wearable items, like $400 Suzie Kondi cashmere bloomers (and a matching $685 cardigan), $380 Hereu shearling slippers, an $18,500 Hermes Birkin bag, and several Chanel bags.

Paper for paper: Another category in the Goop gift guide includes $565 handmade paper flowers by artist Livia Cetti for The Green Vase

In demand, apparently: A $1,025 Namu Home Goods wooden bowl on the list is already sold out


Splurge! Shoppers with money to burn can even spend $250 on a single cup and saucer by Richard Brendon (left) or $380 on Hereu shearling slippers (right)

Money well spent! This list is packed with wearable items, like $400 Suzie Kondi cashmere bloomers (and a matching $685 cardigan)


Ice, ice, baby: There is lots of expensive jewelry, as well, the priciest of which is a pair of $37,600 Vram earrings (left) followed by a $28,500 Fernando Jorge emerald necklace

There is lots of expensive jewelry, as well, the priciest of which is a pair of $37,600 Vram earrings. 

Budget shoppers will be simialrly shocked by a $28,500 Fernando Jorge emerald necklace, a $25,700 Robinson Pelham yellow gold and diamond bracelet, a $20,220 Nak Armstrong heart-shaped pendant necklace, a $15,550 Anito Ko gold necklace, a $14,920 AS29 diamond necklace, and a $6,800 Spinelli Kilcollin ring.

Meanwhile, the ‘Lover’s Gift Guide’ is all about sex, and is packed with lingerie, massage oils, and multiple vibrators.

In fact, Gwyneth and co. are recommending 10 different vibrators this year, including one that that creates ‘sucking sensations’ and two that come together in a pricey $299 set.

‘Love is in the air. And in the underwear drawer, kitchen, bath, nightstand,’ the gift guide says.

Zaddy Christmas! Gwyneth also wants Goop readers to have lots of sex this holiday season and packed a ‘lover’s’ gift guide categrory with 55 items

Goop is recommending 10 different vibrators this year, including the $180 Lora Dicarlo Onda vibrator, which Goop says ‘makes a come-hither motion like a finger against the vaginal wall’


All the buzz! Also on the list are the Dame Products Pom Vibrator, $95 (left) and the Smile Makers The Poet vibrator, which has air-pulsing technology to create sucking sensations, $129

Double the fun: The Womanizer Premium and the We-Vibe Chorus come packaged together in the $299 Womanizer Golden Moments Collection

For a duo or solo: The Goop Wellness Double-Sided Wand Vibrator, $95, made the cut

The Goop staff selected 55 products meant to titillate, from a butt plug to a holistic sex coaching session.

Not all of the items are R-rated — there’s also wine, slippers, perfume, jewelry, flowers, cheese, and even a mug — but there are more than enough raunchy presents to raise eyebrows.

The guide includes ten vibrators in all, including the Womanizer Premium and the We-Vibe Chorus, which come packaged together in the $299 Womanizer Golden Moments Collection.

There’s also a pricey $180 Lora Dicarlo Onda vibrator, which Goop says ‘makes a come-hither motion like a finger against the vaginal wall.’

There’s also the $130 Le Wand Double Vibe, the $135 The Kit from Tabu — which includes a warming vibrator and a lube — and a $129 Smile Makers The Poet vibrator, which has air-pulsing technology to create sucking sensations.

The whole shebang! There’s also the $130 Le Wand Double Vibe, the $135 The Kit from Tabu — which includes a warming vibrator and a lube

Fancy and phallic! The vibes on the list include the Goop Wellness Ultraplush Self-Heating G-Spot Vibrator, $89

‘O’ so nice! There’s also the $130 Le Wand Double Vibe among the recommendations 

 Good vibrations: The We-Vibe Touch X, $99, is one of ten vibrators on the list

Other vibes on the list include the Goop Wellness Ultraplush Self-Heating G-Spot Vibrator, $89; the Goop Wellness Double-Sided Wand Vibrator, $95; the We-Vibe Touch X, $99; and the Dame Products Pom Vibrator, $95.

The kink doesn’t end there: There are plenty of other toys and accoutrements for bedroom exploration, including a $145 Kiki de Montparnasse butt plug made from stainless steel with a fluffy pom on the end.

The butt plug has a wait list. 

There is also a $24 lube called Personal Fav Whet Plant-Based Sex Serum, $45 massage oil called The Sex Stone, Pulse brand’s $199 lube warmer, a $250 Kiki de Montparnasse blindfold, and Province Apothecary Lover’s Kit, which for $34 comes with massage oil and sex oil.

There’s even an $89 ‘fur trimmer,’ which can actually be used to shave anywhere, as well as Goop Wellness’s $55 DTF supplement, which is made with fenugreek to ‘support healthy sexual arousal and desire in women.’ 

Stuff it! There are plenty of other toys for bedroom exploration, including a $145 Kiki de Montparnasse butt plug made from stainless steel with a fluffy pom on the end

Slippery! There is also a $24 lube called Personal Fav Whet Plant-Based Sex Serum

Heating up! Pulse brand’s $199 lube warmer ‘is nothing short of genius,’ says Goop

Take a chill pill: Gwyneth says Goop Wellness’s $55 DTF supplement was created because ‘it’s hard sometimes to turn off that alpha thing and get into sex mode’

‘We created a supplement to help in a few ways,’ Gwyneth says. ‘We’re living in a world where we’re so busy, we have so many responsibilities, and it’s hard sometimes to turn off that alpha thing and get into sex mode.’

And of course, they included Goop’s This Smells Like My Orgasm candle, which costs a hefty $75.

For dress-up, there’s a whole collection from Fleur du Mal, including a bra, $138, panties, $48, bustier, $258, and garter belt, $138.

There’s also a $90 Kiki de Montparnasse bow, which can be attached to panties or a garter.

For a gift-giver who prefers experiences, there’s Celeste and Danielle’s holistic sex and relationship coaching, which costs between $125 and $225, and Michaela Boehm’s Awakening the Pleasure Body six-month online course for $399.


Kinky style: For dress-up, there’s a $90 Kiki de Montparnasse bow, which can be attached to panties or a garter (right) and a $250 Kiki de Montparnasse blindfold

Rub it on: Just $45 can buy a massage oil called The Sex Stone on Goop’s site

Keeping things interesting: Province Apothecary Lover’s Kit, $34, comes with massage oil and sex oil

Grooming tools: There’s even an $89 ‘fur trimmer,’ which can actually be used to shave anywhere 

Goop also suggests a dozen oysters from Hump Island Oyster Company’s — ‘wanna shuck?’ they ask — and Guided by Glow’s sexual meditation app for $4 per month.

Gwyneth recently discussed her own sexual habits while promoting her new Netflix show, Sex, Love & Goop.

She said she normally sleeps naked, and she and her husband, Brad Falchuck, are ‘big cuddlers’ with ‘lots of skin to skin.’

She also said she believed having orgasms can help people sleep.

‘With an orgasm, you relax. Get in the body. You can’t be thinking about anything else when you’re having an orgasm. You’re a total mammal at that point. It’s like Mary Oliver said: “You only have to let the soft animal of your body love what it loves,”’ she said. 

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