Blume's Founders Share Their Must Haves, From Period-Cramp Oil to the Perfect Sweatpants
7th September 2022

Blume’s Founders Share Their Must Haves, From Period-Cramp Oil to the Perfect Sweatpants

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Blume founders and sisters Taran and Bunny Ghatrora’s vision was to create a wellness and beauty brand that normalized acne, puberty, periods, and sex ed, with health and self-care at the core. The ethos behind their beauty products, which focuses on the importance of healthy rather than perfect skin, has garnered rave reviews. (Our editors have tested and loved the Meltdown Acne Oil and the Superpower Clay Mask.) Self-care comes in many forms, and Taran and Bunny find ways to practice it daily.

For Bunny, ensuring she prioritizes herself through small moments in the day is essential. “A nonnegotiable for me when it’s sunny out is going for a walk with my dog in the morning. I try to make sure that I’m waking up early enough to do that and make the time for that,” she says. She also tries to eat lunch mindfully by putting her phone down and stepping away from her desk — even for just 10 minutes. She’s a big advocate for saying no when she feels overwhelmed or won’t be able to show up as the best version of herself. She also attests to the power of sleeping with a little bit of mentholated vapor rub underneath her nose for a restful night.

For Taran, paying attention to her body’s cues is crucial. “Like a lot of entrepreneurs, I am used to just pushing through and pushing myself, ignoring tired, ignoring hungry, and it’s not good. When you do that to yourself, you’re telling yourself that those feelings don’t matter, which isn’t true,” she says. She notes that it’s impossible to pour from an empty cup and that taking time to get grounded, whether it’s emotionally, mentally, physically, or spiritually, is what helps her refill. Drinking plenty of water, getting some sunshine, and bathing with CBD bath bombs and rosemary bath salts are her self-care pillars.

In addition to sharing their self-care tips and tricks, the Ghatrora sisters let us in on some of their favorite must-have shopping discoveries. From practicing daily mindfulness with “The Daily Stoic” to an “emotional support water bottle” and classic white sneakers that go with everything, these are their current product obsessions.

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