Hailey Nailor, 16, was found dead after leaping from the fifth floor of the parking lot at Danbury Fair Mall in Connecticut on Saturday afternoon, police said.
Heartbroken pal Luis Lopez, 18, told the Connecticut Post that the schoolgirl filmed footage of herself and posted it on the social media app moments earlier.
He said: "Before she did, she recorded herself contemplating if she should go through with it.
“She sadly did go through with it."
Police spokesman Lt. Mark Williams said initial investigations suggested Hailey did not appear to have been "prodded to jump" by anyone else.
But friends claimed she had been the victim of bullying – and blamed online tormentors for continuing the abuse even after her death.
TORMENTED BY BULLIES
One snap, sent by a user who gave their name as Bianca Carboni, said: "Haha Rest in Peace b****".
Another photo from the same user had the message: "I AM SO F***** HAPPY YALL JUST DON’T UNDERSTAND".
These photos were posted on Twitter by another teen who claimed Hailey had been bullied at Danbury High School.
The distraught pal wrote: "The fact that anyone would coerce/want someone to commit suicide is beyond me.
“It’s inhumane and disgusting. R.I.P. Hailey Nailor … You will get the justice you deserve. Bianca, you will get what’s coming for you."
Danbury School District Superintendent Sal Pascarella said that an “individual posted inappropriate information” about Hailey online.
She never deserved what she went through or what got her to that point to make that decision
The school’s principal, Dan Donovan, is working with authorities to have it removed, Pascarella added – although he did not expand on what the information was.
He said: “We strongly recommend that if your child has viewed the posting(s) to have a discussion with them.
“This is a difficult time for everyone involved. Our thoughts and prayers are with the family.”
A candlelight vigil for Hailey has been scheduled at the mall for 5pm on Saturday – with attendees invited to wear blue and white, her favourite colours.
Distressed friends have written touching tributes to Hailey – who was described as a “beautiful, intelligent, caring [and] loving” soul.
Maria Garcia wrote: "She never deserved what she went through or what got her to that point to make that decision.
“Many many people cared about her and are so devastated by this unbearable tragedy.
"She was a great friend to me and always had my back through everything as well to many others.”
She added: "It’s heartbreaking to know she went the way she did and I wish with every ounce of me I could of helped her make the right decision or someone else could have."
Karina Rivadeneira, 17, said: "I’m very devastated. She was more than just a friend to me. I loved her more than anything.
"She was kind, funny, and so silly but in a good way.
"My heart breaks knowing she’s gone, but I know she’s in better place now."
The Danbury Fair Mall said in a statement: "We are deeply saddened by the events on Saturday.
"Our hearts and thoughts go out to the family.
"As we respect their privacy we ask that for further information on the matter please contact the Danbury Police.”
Parts of this article originally appeared on the New York Post
If you are affected by any of the issues raised in this article, please call the Samaritans on (free) 116123 or 020 7734 2800.
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